Our Story
At Alchemist, we believe that scent is a portal to memories, dreams, and faraway places, transcending the physical realms. Every drop is an invitation to explore the unknown and ignite imagination.
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DPR IAN for OUT WEST
OUT WEST extends Alchemist’s existing fragrance universe. The premise is direct: being alive changes you. Time, memory, experience. These refine without requiring perfection. We built two fragrances for different parts of the day. They connect without forcing continuity.
Something Familliar, Somewhere New: Alchemist in Surabaya
We found ourselves in Surabaya, Indonesia’s vibrant coastal city, full of energy and possibilities. For Alchemist, it marked a meaningful first: a debut in a city we’ve long admired from afar, and now get to step into.
Le Secrets du Laboratoire Vol. 3: Vanilla
A scent carry the same depth, warmth, and nostalgia as vanilla, an important ingredient in {13} Musc Vanille created by Kristina Dineko. From its roots in ancient Mesoamerican civilizations to its dominance in modern fine fragrance, vanilla has transcended its role as a simple spice to become a symbol of indulgence, sensuality, and comfort.